Eye Makeup Tom Ford Beauty

Tom Ford Private Shadows and New Mascara Launches

December 22, 2017

Tom Ford Private Shadows, Spike Lash Mascara, Shutter Lash Mascara, Fullscreen Lash Mascara Review and Swatches | The Beauty Look Book

By popular request I have a review with swatches of the new Eyes of Tom Ford Collection. This is Tom Ford’s first eyes-only launch with new Private Shadows ($36 each), three new mascaras in Spike Lash, Shutter Lash and Fullscreen Lash ($45 each) and an Eye Gloss ($36).

Up first is a look at the Private Shadows which are individual shades of eye shadow. These come in the cutest mirrored compact with a snap lock closure versus the magnetic style the Eye Color Quads. There are five different finishes:

  • Ultra Suede – intensely pigmented matte shades formulated without pearl
  • Suede – matte shades formulated with subtle touches of pearl
  • Sateen – high shine shades with a pearl luster finish
  • Vinyl – pearlized shades with a metallic chrome finish
  • Paillette – pearlized shades with a sequin glitter finish

I’ve tested all formulas and find they are rich and smooth in pigment. I personally find the finish between the Suede, Sateen and Vinyl to be similar in the colors I tested. They have a smooth pearl quality that feels extremely soft to the touch. They glide on the lids flawlessly. The Paillette shades are glittery, but true to Tom Ford glitters in the sense that I don’t experience fall out once they are on the lids and they are semi-sheer in the base with more pigment in the glitter flecks. I received 7 shades as press samples and purchased 5. Out of all 12 shades there are only 2 I’m not crazy about. Vertigo is a fairly basic grey-taupe (too basic for the price) and Videotape was fairly stiff and hard in texture (color payoff wasn’t as good as the other shades).

I’ve split the shades by color family rather than formula:

Tom Ford Private Shadow Eyeshadow Singles | The Beauty Look Book

A closer look at each row with descriptions:

Tom Ford Private Shadow Eyeshadow Singles swatches | The Beauty Look Book

Top Row, left to right:

  • Hush (suede) is a soft champagne neutral with a sheen
  • Breathless (paillette) is a sparkling glitter pale silver
  • Vertigo (ultrasuede) is a matte soft grey
  • Burnt Suede (suede) is a soft taupe shimmer

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Tom Ford Private Shadow Eyeshadow Singles swatches | The Beauty Look Book

Middle Row, left to right:

  • Exposure (sateen) goes on lighter than what I see in the pan, it’s a light pink shimmer
  • Loveshade (suede) is a beautiful soft medium salmon pink shimmer
  • Body Double (vinyl) is my favorite, I live for shades like this! It’s the perfect all over lid color in a neutral shimmer beige
  • Warm Leatherette (vinyl) is another favorite, it’s a warm shimmering amber gold

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Tom Ford Private Shadow Eyeshadow Singles swatches | The Beauty Look Book

Bottom Row, left to right:

  • Fire Sign (paillette) is a warm copper sparkle
  • Smoked Opaline (sateen) is a soft olive shimmer
  • Tempte Bleu (paillette) is a glittery blue, it’s surprisingly wearable and the only blue shadow I’ve tried that I feel like I could wear
  • Videotape (suede) is a deep maroon

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Swatches:

Tom Ford Private Shadow Eyeshadow Singles swatches | The Beauty Look Book

Tom Ford Private Shadow Eyeshadow Singles swatches | The Beauty Look Book

Next are three new mascaras in Spike Lash, Shutter Lash and Fullscreen Lash and an Eye Gloss. I tried all three mascaras to see how they held up throughout several days. I could not bring myself to test the Eye Gloss on my eyes for more than five minutes. I swiped and swatched it on my hand, dabbed it on my eyes and immediately removed it. This is one product I don’t think I could ever bring myself to wear on the eyes. It has a smooth non-tacky texture but did not feel comfortable on my lids.

For the mascaras, my favorite is still the classic Waterproof Extreme. The new ones aren’t completely smudge-proof because my lashes simply don’t hold the curl well. My thoughts on each one:

  • Spike Lash is my favorite of the three for the most volume and least smudging. It has an almost wet look to it when you apply so make sure you give it a few seconds to dry before you blink. This has a rubbery looking applicator with tiny spikes. This gives volume in a dramatic way.
  • Shutter Lash has more dense applicator with bristles and it’s slightly flattened. This gets all the lashes from the base and gives a full coat to everything without clumping. Unfortunately this smudged on me.
  • Fullscreen Lash has a swirled applicator. It’s great at separating the lashes and lengthening. I didn’t have any smudges on this one.
  • My favorite is still the Waterproof Extreme in Florida heat it’s one of the few that won’t budge or smudge. All three new ones held the curl pretty well. Spike Lash did the best for intense looking lashes and Fullscreen Lash did the best in lengthening for me.
  • For reference, you can see a roundup of my Mascara Hits and Misses from this summer.

Tom Ford Spike Lash, Shutter Lash, Fullscreen Lash Mascara and Eye Gloss

A closer look:

Tom Ford Spike Lash, Shutter Lash, Fullscreen Lash Mascara and Eye Gloss

In summary I think the new eyeshadow singles are really good and worth the splurge. The quality, texture and pigment is excellent. I swatched some of the other matte shades in store and they’re quite smooth and soft. I was tempted to buy some but felt more compelled to go with the shades I felt had some shimmer because they looked more unique. I do wish they had made these like MAC Pro Palettes where you can make your own quad or palette because I find them more convenient than singles. I’m a huge fan of the Tom Ford Eye Color Quads (in particular Nude Dip, Honeymoon and Disco Dust) and almost always bring one with me when I travel because they’re so versatile. Still these don’t take up a lot of space and they’re compact enough to bring several along with you.

I’m really not sure what to do with the Eye Gloss as it’s just not my thing. If you wear eye gloss let me know how and when you wear it!

Mascaras are nice but I would have preferred to have waterproof options. I have lashes that usually don’t hold the curl with a lash curler unless the mascara is waterproof. Waterproof Extreme does everything I need in a mascara. That being said I really like the different applicators in the new formulas.

You can find the Eyes of Tom Ford Collection at all Tom Ford locations now. Online at Neiman Marcus, Nordstrom, Beautylish, Sephora and Tom Ford Beauty.

Have you tried these yet? What did you think?

Press samples include Hush, Breathless, Vertigo, Warm Leatherette, Smoked Opaline, Tempete Bleu, Videotape, 3 New Mascaras and Eye Gloss.

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