NARS 25 Years New Lipstick Launch

August 6, 2019

NARS Lipsticks 2019 Launch New Shades

NARS celebrates 25 years this year! To celebrate the team has revamped their entire iconic Lipstick line with 72 shades in three finishes: Matte, Satin and Sheer ($26 each for 3.5 g/0.12 oz). His original 12 are packaged in special red and white tubes that are currently exclusive to NARS Cosmetics online (and in boutiques). The remaining 60 are in his signature black and white tubes available at all NARS retailers and counters such as Nordstrom, Sephora, Neiman Marcus, Bloomingdale’s and more. I am so grateful to have received 30 shades in a press kit. I bought 4 more shades at the counter as I had to track down some of the classic iconic colors I loved in the past.

I have my post split into two parts since there are so many colors. Today’s post are close ups of all the colors plus arm swatches. I’ll have the lip swatches in a separate post.

NARS Lipsticks 2019 Launch New Shades

The formulas do appear to be new and finishes/textures are different from the originals. This is not the first time NARS has revamped the lipstick formula and each variation has new and improved benefits. There’s no detectable strong fragrance in these although there is a very subtle earthy natural scent to them. They have Passion Fruit Seed Oil and Moringa Seed Oil which seems to make them non-drying on the lips. After testing for several days and even after 34 lip swatches straight in a row my lips have not dried out, peeled or become irritated.

The three formulas include:

  • Sheer is sheer and glossy, pigment is buildable and varies across the color range, some of the brighter ones have more color payoff
  • Satin is a classic lipstick finish with bold coverage, texture/feel is medium – not heavy but not quite weightless
  • Matte is almost a lumious matte, most have full coverage that is easy to smooth and blend out, it is a weightless matte

I’ve split the swatches by color family, color descriptions below with each grouping. Colors I bought include Chelsea Girls, Barbarella, Dolce Vita and Raw Seduction. Other colors are press samples.


Miramar, Orgasm, Niagara, Raw Seduction and Barbarella

NARS Lipsticks Miramar, Orgasm, Niagara, Raw Seduction, Barbarella

Colors shown above, swatched below:

  • Miramar (satin) is metallic gold shimmer (on me it looks like a matte gold)
  • Orgasm (satin) is a sheer shimmery pink peach
  • Niagara (satin) is a bold pink coral cream
  • Raw Seduction (satin) is a perfect peach pink neutral
  • Barbarella (sheer) is a sheer peach

NARS Lipstick Swatches Miramar, Orgasm, Niagara, Raw Seduction, Barbarella


Boukhara, Chelsea Girls, Dolce Vita, Tolede and Tonka

NARS Lipstick Boukhara, Chelsea Girls, Dolce Vita, Tolede, Tonka

Colors shown above, swatched below:

  • Boukhara (matte) is a matte nude pink with mauve tones
  • Chelsea Girls (sheer) is a sheer beige pink (on my lips it pulls more pink)
  • Dolce Vita (sheer) is a classic soft rose (I haven’t found my original one but this new version seems a bit more on the neutral side/less warm)
  • Tolede (satin) is a warmer pink rose
  • Tonka (matte) is a matte soft brown rose


Sex Shuffle, Cruising, Belle de Jour, Rosecliff and Pour Toujours

NARS Sex Shuffle, Cruising, Belle de Jour, Rosecliff, Pour Toujours

Colors shown above left to right, swatched below:

  • Sex Shuffle (sheer) is a pale shimmery icy cool pink
  • Cruising (sheer) is a sheer light nude pink
  • Belle de Jour (sheer) is a perfect sheer beige
  • Rosecliff (sheer) is a medium rose beige pink
  • Pour Toujours (matte) is a dusty neutral pink

NARS swatches Lipstick Sex Shuffle, Cruising, Belle de Jour, Rosecliff, PourToujours


Raw Love, Instant Crush, Cool It, Jolie Mome, Afghan Red

NARS Lipstick Raw Love, Instant Crush, Cool It, Jolie Mome, Afghan Red

Colors shown above left to right, swatched below:

  • Raw Love (matte) is a matte cool light mauve
  • Instant Crush (sheer) is a sheer pink with a hint of shimmer
  • Cool It (satin) is a semi-sheer shimmering light raspberry pink
  • Jolie Mome (matte) is a bright blue based plum
  • Afghan Red (satin) is a classic cool-red

NARS Lipstick Swatches Raw Love, Instant Crush, Cool It, Jolie Mome, Afghan Red


License to Love, Living Doll, Start Your Engines, Rouge Insolent, Bulgarian Rose

NARS Lipsticks License to Love, Living Doll, Start Your Engines, Rouge Insolent, Bulgarian Rose

Colors shown above left to right, swatched below:

  • License to Love (sheer) is a sheer semi-bright peach
  • Living Doll (sheer) is a sheer bright coral with slight pink tones
  • Start Your Engines (sheer) is a sheer orange
  • Rouge Insolent (satin) is a bold orange red
  • Bulgarian Rose (sheer) is a sheer bright pink

NARS Lipsticks License to Love, Living Doll, Start Your Engines, Rouge Insolent, Bulgarian Rose


Dominatrix, Fire Down Below, Impulse, Fast Ride

NARS Lipstick Dominatrix, Fire Down Below, Impulse, Fast Ride

Colors shown above left to right, swatched below:

  • Dominatrix (matte) is a matte brown
  • Fire Down Below (matte) is a classic deep bold red
  • Impulse (satin) is a semi-sheer wine
  • Fast Ride (sheer) is a sheer brown plum

NARS Swatches Lipstick Dominatrix, Fire Down Below, Impulse, Fast Ride


Damage, Candy Stripper, Soul Train, Hot Channel, Full Time Females

NARS Lipstick Damage, Candy Stripper, Soul Train, Hot Channel, Full Time Females

Colors shown above left to right, swatched below:

  • Damage (sheer) is a sheer purple
  • Candy Stripper (matte) is a bold bright purple
  • Soul Train (matte) is a dark purple
  • Hot Channel (satin) is a deep plum brown
  • Full Time Females (matte) is a bold fuschia

NARS Lipstick Damage, Candy Stripper, Soul Train, Hot Channel, Full Time Females swatches


The Beauty Look Book NARS Lipsticks 2019 Launch New Shades

I’ll have more thoughts on the formulas and colors in the lip swatch post coming very soon. I had a really good experience across all the formulas with the exception of 3 shades. There are times when a lipstick won’t swatch well on the hand/arm but blends out better on the lips, and then there are times when it fails no matter how you swatch it. Ones I had issues with include Sex Shuffle, Fast Ride and Hot Channel – the swatched streaky and uneven on the lips for me. There are some mattes that look a little streaky on the arm swatches but the rest of the ones I tested blended and layered nicely once on the lips. So far I’ve been impressed with lasting power and texture and even happier that they don’t make my lips peel.

Lip swatches to follow very soon! Let me know if you have any questions on the colors or formulas. I’m going to try to see if I still have any of the older Dolce Vita or Chelsea Girls colors to compare, but I’m not sure if I will find them in my stash still. First impressions are overall positive – if you’re looking for a no-fuss kind of lipstick the NARS ones have a wide range of colors and finishes to suit all skin tones. For quick skin tone reference I’m a NARS Radiant Foundation in Barcelona and Radiant Creamy Concealer in Ginger or Praline.



You can find the new NARS Lipsticks out now available at Nordstrom, Sephora, Neiman Marcus, Bloomingdale’s and NARS Cosmetics and all NARS retailers.

Have you checked out the new formula yet? What did you think?

You Might Also Like

  • Jennifer Kavu August 6, 2019 at 4:53 pm

    Amazing review and so many colors to love! I really hope the formula is a little more moisturizing with the Passion Fruit Seed Oil and Moringa Seed Oil as I have a couple that I found really drying on the lips. Looking forward to Part 2. As always, you’ve done a wonderful job with the photography and the swatches as they are absolutely beautiful!

  • bee August 6, 2019 at 7:35 pm

    Per usual, your photos are impeccable. Can’t wait to grab some!


  • Sharon Macklin August 6, 2019 at 9:05 pm

    I haven’t bought any Nars for quite a while…but Bulgarian
    Rose and Start Your Engines are calling to me…

  • Paige Raugust August 6, 2019 at 10:23 pm

    I have been eyeing some of the shades but haven’t decided yet on which one to get. I am thankful for your thoughts and look forward to the lip swatches you will be sharing.Thanks as always for your beautiful photos!

  • Lisa C August 6, 2019 at 7:35 pm

    Sounds promising! Can’t wait to see lip swatches, I wonder how the satin formula of these compares to the Audacious formula?

  • urbanangel August 7, 2019 at 6:25 am

    It’s not out in Singapore yet. Can’t wait for the lip swatches!

  • Suzanna August 7, 2019 at 11:29 am

    I haven’t seen this yet, but Niagara is my go-to daytime lippie. I buy two or three tubes at a time and stash them in my purse and camera bags. I wouldn’t be without it!

  • Swingtime August 8, 2019 at 8:42 pm

    So many thanks for these posts, Sabrina! I’ve been using some NARS lipsticks for 10-20 years (Dolce Vita, G*psy, Damage, Shrinigar, Fire Down Below, Pigalle–absolute staples), and others (Afghan Red, Fast Ride) are more recent additions. I’m so glad to read your good opinion of the new formula (you never know, although I find NARS pretty reliable) and see your usual perfect, *accurate* swatches. Now I know I can repurchase without worry. I really can’t imagine being without G*psy, Damage, and Shrinigar–they’re the ones I reach for when I’m unsure of a shade to complete a look, and they invariably work. Pigalle was my go-to work lipstick for more years than I can remember, and Afghan Red has become one of the jewels of my collection of reds. Fast Ride and FDB look scary in the tube, but are amazingly versatile for evening/special occasion wear (although the sheerness of Fast Ride makes it surprisingly versatile). Thank you for another outstanding review!

  • Sue August 23, 2019 at 3:13 pm

    So many beautiful colors! Too hard to choose!

  • cpbebe August 23, 2019 at 3:25 pm

    I really need to pick up Dolce Vita. For some reason I have never purchased NARS lipstick but have tried and loved this color when it was in a pan on a kit. I love the Nars Lip pencils and the Orgasm Lip Balm but I am mainly a blush and eyeshadow fan when it comes to NARS. Sad for my wallet but my heart belongs to Chanel when it comes to lip products.

  • Julie Stein August 23, 2019 at 3:32 pm

    Thrilled they have brought back Sexual Healing and adore the revamped formula – it’s so hydrating and buttery on the lips.

  • Melissa August 23, 2019 at 3:37 pm

    I have an old nars lipstick in the color cruising, but I’m not sure what kind of finish it was! I’m normally not a lipstick person, more so gloss.

  • Madcarlotta August 23, 2019 at 3:50 pm

    I like the new formulation very much and find it more hydrating and smoother applying than previously. Pour Toujours is totally my style and I might give it a try soon since I’m currently snapping up the last couple Nars Dual Intensity Blush shades I don’t already have. I love them! Btw, does anyone know if the Nars Velvet Lip Liner formula is discontinued? Why are they so hard to find in different shades? It’s been my fave Nars lip liner formula and I live for El Agua.

  • Lucy August 23, 2019 at 3:51 pm

    chelsea girls and Start Your Engines are my fav! might have to try these formulas out

  • Catherine Shi August 23, 2019 at 4:08 pm

    These swatches are beautiful! Haven’t ever tried NARS lipsticks but now I’m tempted!

  • Leanna Ernest August 23, 2019 at 4:17 pm

    I haven’t tried the new lipsticks yet, but I’m sure I will! My holy grail Nars lipsticks are the Velvet Matte Lip Pencils in Dragon Girl and Cruella. They’re the most comfortable mattes in my opinion!

  • Odielle August 23, 2019 at 4:55 pm

    I looooove all of these new shades! I work for NARS in the Netherlands, and I just want every colour! A couple of my favs are Raw Seduction, Afghan Red & License to Love!

  • Nadya Repin August 23, 2019 at 4:55 pm

    love that barbarella is back!

  • prettywahwah August 23, 2019 at 5:04 pm

    I haven’t tried any of these but I want to try Chelsea girls and cruise

  • Lauren Hazewski August 23, 2019 at 5:04 pm

    I’m loving License to Love, Living Doll and Start Your Engines! Great summer colors!

  • Shelleyeatz August 23, 2019 at 5:12 pm

    The sheer shades look beauuuutiful!

  • inkchick August 23, 2019 at 5:12 pm

    I haven’t bought any of the new NARS… yet. I’m thinking about it. Right now I’m kind of hooked on liquid lipstick and am quite the Lime Crime fan.

  • Jessica August 23, 2019 at 6:46 pm

    that shot of all of them is gorgeous.

  • Stephanie | August 23, 2019 at 7:04 pm

    Chelsea Girls look amazing!

  • May August 23, 2019 at 7:19 pm

    I would love to get a colour in the satin finish!

  • Jennifer Barrington August 23, 2019 at 7:33 pm

    Full Time Females looks like such a fun colour! Can’t wait to pick it up!

  • Jessica Soledad August 23, 2019 at 7:33 pm

    I want to get orgasm and chelsea girls 😀

  • Christina August 23, 2019 at 7:39 pm

    I haven’t purchased any of the new lipsticks yet, but I’m about to because my Dolce Vita is running low. It looks like the formula is the same, though. I might pick up a couple other shades once I get to the counter to swatch.

  • Hannah Mary August 23, 2019 at 8:43 pm

    I haven’t decided if I am going to purchase any of the new lipsticks, but I can’t deny some of the shades are beautiful.

  • amcella August 23, 2019 at 9:08 pm

    I loved the previous Nars formula but the lipsticks tended to spoil quickly. During the Sephora sale, I picked up Afghan Red. It felt think and skipped. So far, I’m not impressed with the changes

  • urbanangel August 23, 2019 at 9:38 pm

    I did haul a couple! I liked rosecliff and dolce vita

  • talker blogger August 23, 2019 at 9:55 pm

    Going. To Sephora tomorrow, will check out Tolede

  • roxymisha August 23, 2019 at 9:55 pm

    I love the audacious formula and am currently wearing ‘Vera’, a great deep pink, almost berry, which brightens my face.

  • Anne C August 24, 2019 at 1:34 am

    I had one Nars lipstick and never bought another. If I would get one, I’d get the Dolce Vita shade, but I’m more inclined to spend on a tinted lip balm.

  • Laurie M. August 24, 2019 at 1:34 am

    Love the look of some of the sheer shades, especially Cool It. I can’t wait to see lip swatches!

  • Lauri Everlove August 24, 2019 at 1:59 am

    I think I’m the most interested in Rosecliff…

  • Ellya Aisyah August 24, 2019 at 3:38 am

    I have been curious with NARS Cruising for so long. Might have to just give in and buy one 🙂

  • Samantha White August 24, 2019 at 6:36 am

    I want to buy the satin in Orgasm. I bought the lip oil in Orgasm that you recommend in your other post.

  • Suzanne_Gabrielle August 24, 2019 at 7:20 am

    I own several shades in the Audacious formula which I love. Years ago I had Barbarella, but I may now try Bulgarian Rose.

  • Angelica August 24, 2019 at 8:09 am

    Any time I want a review on a Nars product, I come straight to your site! No one seems to review Nars as much as you do. Even temptalia skips a lot of new products maybe because she reviews sooooo much but I just wanted to say thank you. Your perfect swatches have helped me so many times!!!

  • Erin B August 24, 2019 at 9:21 am

    I’m excited to try the re-vamped formula! I used to love Niagara in the Spring & Summer!

  • Meghan M August 24, 2019 at 9:37 am

    Thank you for a a great post! I have never brought any Nars product. I really really like the Bite Beauty lipsticks.

  • flyergal82 August 24, 2019 at 4:45 pm

    I haven’t bought any NARS lipsticks but I do like a glossy lip.

  • Valerie Manke August 24, 2019 at 7:30 pm

    After reading this post I have several shades bookmarked, so helpful! Back to school wiped my budget so I have to wait a bit. Lol

  • Shireen August 24, 2019 at 11:09 pm

    I haven’t try these new formula but if I were to buy a couple, they would be Jolie Mome and Full Time Females!

  • Jessica August 25, 2019 at 2:27 am

    I have a few of the Audacious lipsticks and love the formula and colours

  • rachlovespenguins August 26, 2019 at 12:50 am

    I haven’t tried these yet, but Fire Down Below looks like my kind of colour. As if I really need another red lipstick, hahaha. Not sure I have a favourite lipstick formula in general, but I wear my different colours of Bite Beauty Amuse Bouche and UD Vice pretty regularly.

  • Gail A August 26, 2019 at 6:56 am

    Need to check these out. Maybe Start your Engines..Love these names

  • Megan August 26, 2019 at 9:29 am

    My favorite lipstick formula is Charlotte Tilbury matte revolution. I also really like NARS velvet matte lip pencil but they are definitely drying. I want to try Pat McGrath next because of the love you have for it!

  • CherryQoo SS August 26, 2019 at 10:42 am

    I want to try Dolce vita, look match with everyday look

  • Anna August 26, 2019 at 11:10 am

    The creamy sheer lipstick formula is most comfortable for me.

  • Brittany Castaneda August 26, 2019 at 5:17 pm

    I’ve been into sheer lipsticks lately so Chelsea Girls and Cruising look like ones I might like!

  • Liz August 26, 2019 at 11:43 pm

    I am very curious about this new reformulation! NARS has an excellent lipstick formula and I’m excited to try these out.

  • hofken August 26, 2019 at 7:59 pm

    I’m so loving Lipsense now that I haven’t used a lipstick in years. I used to wear NARS Dolce Vita a lot though.

  • Lyse Davitt August 27, 2019 at 11:25 am

    Thanks for all the beautiful swatches, it really does help.

  • Nicole K September 2, 2019 at 8:11 pm

    I just got a sample size of Pour Toujours from Ulta for my birthday. If you’re a September baby you can try the formula for free😉

    • pink gator September 26, 2019 at 11:18 am

      I got it for my September bday too and I love it on my NW45 skin!

    powered by chloédigital