Armani Beauty just launched a new lipstick formula called Ecstasy Shine ($38 each for .1 oz, made in France). These are high shine lipsticks with a balmy feel with medium to rich coverage. The lighter color shades have a sheerer finish while the deeper or bright ones are one-swipe wonders on my pigmented lips. They have a finish and texture that reminds me of the first generation of sheer lipsticks Armani launched many years ago (I’m thinking around 2001-ish) but without as much slip or sheerness. Given the balm-like texture these still have some slip but they don’t disappear on my lips as quickly as some of the older Armani formulas. They feel ultra nourishing, comforting and smooth on the lips. There’s a glossy sheen and while they aren’t long-lasting like regular lipsticks or nearly as rich or long-lasting as their Lip Magnets I find they do stay put on the lips until you drink or snack. These feel so nice on the lips I don’t mind reapplying.
I have seven shades swatched:
- 100 is a sheer light pink neutral
- 101 is a medium pink-brown
- 200 is a sheer brown with a hint of pink
- 300 is a bright orange coral
- 400 is a perfect classic bold red
- 500 is a gorgeous sheer-medium hot pink
- 506 is a pigmented fuchsia pink
I’m a sheer lipstick and lip gloss lover so these are right up my alley. To me they have more of a summer feel with the color scheme and texture but as one who really doesn’t favor matte lips I’m not complaining. The color lineup is filled with timeless classics. I need to make a trip to the counter to see if I can find a good plum shade. My favorite of course is a neutral 100. I can’t help but feel 506 is a perfect fuchsia and Armani does really good orangey-reds and classic reds. As far as I can tell there’s no detectable scent once on the lips. The lipstick in the tube has a natural kind of scent that smells like an essential oil. Something you might expect in a lip treatment or balm. Once I have it on the lips I can’t smell anything. They have a similar vibe to the YSL Rouge Volupte Shines but the Armani has a little less slip, no fruity scent, and more pigment. I love both formulas but this one from Armani feels more along lines of a classic tinted balm lipstick. Bottom line: glossy, nicely hydrating and a great color range.
Armani ecstasy shine provided courtesy of Armani for review.