Dior Addict Lipstick: Urban 178

March 31, 2011

Dior Addict in Urban 178 is a Sephora exclusive. It’s a pale frosted pink with a sheer glossy finish. The texture is very moisturizing. About 6 hours after it has faded, my lips feel soft and smooth (bonus!). Being a lighter shade, I found the pigment to be on the sheer side. Compared to the Chanel Rouge Coco Shine in Boy, it has a similar natural finish but harder texture which I think helps the color show better. The new Dior Addicts apply better than the recently discontinued Addict High Shines which I found a bit tacky in texture. The new formula is smoother with a high shine finish. Being a lip-balm like lipstick, lasting power isn’t the best. I’ll have to test the brighter shades to see how they wear. So far thumbs up for an easy fool-proof type of lipstick if you don’t mind re-applying. As an added bonus for those sensitive to fragranced products – no detectable taste or scent with these lipsticks.

When trying Dior Urban 178 out at Sephora on my hand, I thought it would have been too pale for my skintone. I would have gone with a slightly brighter neutral pink like Basic 253. This particular shade was sent to me by Dior and surprisingly, it’s not too pale that it washes me out. The sheerness helps make this color more wearable. I suspect wearing a lipliner blended out on the lip first will help the color last longer. If I were just the slightest bit darker than I am right now (about a Chanel Vitalumiere Aqua in 20 which equals a MAC NC30) I think this color would have been too pale by itself.

Compared to a few other pale pink shimmers: Dior Addict Urban, Chanel Rouge Coco Rose Comete, MAC Lipglass Oyster Girl, MAC Lustre Lipstick in Politely Pink

All have that sheer shimmery glossy texture:

You Might Also Like

  • great review! πŸ™‚

  • That color looks gorgeous! I wasn't a huge fan of the dc'd formulation of those either. I have several and never touch them. Are these new ones unscented as well? xxx

  • L4pinkpetal – thank you!

    Rachel – just updated the post for you, no detectable scent πŸ™‚ thank you for the reminder!

  • No scent? Awesome. I'm totally sold. Thank you! xxx

  • I have the one in It Pink (wearing it today, actually)and love it! Thinking of getting more and this one is really pretty!

  • Love your swatch comparisons. This color is really, really pretty.

  • Rei

    I am not a big fan of the old Dior Addict either. Although the colors are gorgeous, they appear too frosty and shimmery on my lips. I hope the new ones are better, looking forward to your reviews πŸ™‚

  • Thanks for great review! The shade looks so pretty! I like Mac shades here as well, just Chanel is too pinky for me;)

  • this shade is really pretty! It's going to be really hard to decide what shades are for me with SO many options. Thank goodness you are swatching some for us πŸ™‚

  • So pretty!!

  • Wow that's pretty! Chanel Rose Comete looks nice too, in the swatch.

  • Anonymous

    Great review, Lina. I like this formula, too, and I think you nailed it with a very accurate description. I bought #612, Spotlight, which is a chocolate shade with sparkle. The sparkle isn't chunky or gritty and I can't feel it on my lips. The moisturizing formula lasted longer than other brands I have tried and the no taste or smell *is* a terrific bonus. I can definitely see myself getting another one of these lippies.


  • This is such a gorgeous color. Thank for the review!

    Followed πŸ™‚